Programmatic advertising has emerged as a game-changer in digital advertising. Delving deep into the labyrint…
Publishers
Blogs
What is Ad Refresh? Evaluating Its Suitability for Your Website
The Internet is known for catering to short attention spans with its abundance of short videos, articles, and…
Blogs
Guides
What is Prebid? A Game-Changing Ad Tech Solution for Publishers
Publishers are constantly seeking innovative ways to maximize their ad revenue. One breakthrough solution tha…
Guides
Setting up Inventory in Google Ad Manager
Google Ad Manager is a robust platform for managing and optimizing ad inventory, making it an essential tool …
Blogs
Industry news
Google is Phasing Out Cookies in 2024
It’s no secret that Google will phase out 3rd-party browser cookies in Q1 2024, and the industry is still exp…