Instream video advertising has become an integral part of the digital advertising landscape. With the rise of…
Blogs
Google Search Indexing Issues Remains Almost Five Days Later
Google acknowledged that a limited number of websites were experiencing indexing issues. Learn the most recen…
Google’s Search Revenue Increased To $48 Billion
Google’s search revenue has climbed to an impressive $48 billion, marking an 11% surge in total ad revenue. T…
Google is resolving A significant problem affecting Ad Manager
Google Ad Manager stands as a pivotal tool for marketers globally. However, recent developments have sparked …
Anticipating 2024 Ad Tech Trends
The year 2024 promises groundbreaking transformations and unprecedented ad tech trends. As we navigate the di…
Header Bidding in Video Advertising
Header bidding is an advanced programmatic advertising technique that has revolutionized the way digital adve…
Video Header Bidding in Advertising and Its Impact on Ad Revenue
Video header bidding has emerged as a powerful strategy in the realm of digital advertising, particularly in …
Real-Time Bidding vs. Header Bidding: A Comparative Analysis
Real-Time Bidding (RTB) and Header Bidding are two prominent technologies that have transformed the prospect …
Advantages of Header Bidding for Publishers
Header bidding stands as a revolutionary advertising technology, reshaping the traditional auction process fo…
Header Bidding
Header bidding is an advanced programmatic advertising technique that allows publishers to offer their ad inv…
Header Bidding vs Open Bidding, A Brief Comparison
As publishers navigate the intricate world of digital advertising, the decision to adopt beneficial advertisi…
Google is Phasing Out Cookies in 2024
It’s no secret that Google will phase out 3rd-party browser cookies in Q1 2024, and the industry is still exp…