After over 15 years at the company, Jerry Dischler, who oversaw Google Ads, decided to step down as executive…
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Industry news
Blogs
Blogs
Industry news
The Google November 2023 core update rollout is now complete
The fourth core update of the year, the Google November 2023 core update, has completed its rollout, as confi…
Blogs
Industry news
Is Google Leaving The CPC Monetization Structure?
Google AdSense was introduced twenty years ago so website owners could profit from their content. Google’s ad…
Blogs
Restricting GPTBot To Crawl Your Website
OpenAI’s newest tool, GPTBot, is created to improve the data used to train their AI models, such as the soon-…
Blogs
Bridging the AdTech Knowledge Gap
When you do anything, it’s helpful to have some tools and knowledge to do it properly and efficiently. Someti…
Blogs
Google AdSense vs Google Ad Exchange: Which Is Right for You?
Google AdSense and Google AdX are both powerful advertising platforms that can help website publishers genera…
Blogs
What is Ad Tech? A Simple Introduction
A simple guide explaining ad tech and why it’s important for publishers. In this blog, we will learn about wh…