Google Ads Liaison Ginny Marvin attests to AdSense’s switch to an eCPM payment structure. Find out the implic…
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Blogs
Ad Placement Optimization
A large number of websites are created with the main goal of making money. With careful planning and executio…
Blogs
The Ultimate Guide to Ad Operations Management and Consultation
Efficient ad operations are the backbone of a successful publishing platform. To understand the importance of…
Blogs
Everything Publishers Need To Know About Header Bidding
Digital publishers want an effective advertising environment that maximizes website ad income. Header bidding…
Blogs
Industry news
Is Google Leaving The CPC Monetization Structure?
Google AdSense was introduced twenty years ago so website owners could profit from their content. Google’s ad…
Blogs
Google AdSense vs Google Ad Exchange: Which Is Right for You?
Google AdSense and Google AdX are both powerful advertising platforms that can help website publishers genera…
Blogs
What is Ad Tech? A Simple Introduction
A simple guide explaining ad tech and why it’s important for publishers. In this blog, we will learn about wh…
Industry news
How Much Can You Make with AdSense on Pakistani Traffic with 1,000 Pageviews per Day?
If you’re a website owner or content creator in Pakistan looking to monetize your website through Google AdSe…
Industry news
Average Fill Rates for Pakistani Publishers Drop by a Whopping 50%
The digital advertising landscape in Pakistan is experiencing a challenging phase as ad fill rates have hit h…