It’s no secret that Google will phase out 3rd-party browser cookies in Q1 2024, and the industry is still exp…
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Industry news
Blogs
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Executive Jerry Dischler resigns from Google Ads
After over 15 years at the company, Jerry Dischler, who oversaw Google Ads, decided to step down as executive…
Blogs
Industry news
The Google November 2023 core update rollout is now complete
The fourth core update of the year, the Google November 2023 core update, has completed its rollout, as confi…
Blogs
Industry news
Is Google Leaving The CPC Monetization Structure?
Google AdSense was introduced twenty years ago so website owners could profit from their content. Google’s ad…
Industry news
How Much Can You Make with AdSense on Pakistani Traffic with 1,000 Pageviews per Day?
If you’re a website owner or content creator in Pakistan looking to monetize your website through Google AdSe…
Industry news
Average Fill Rates for Pakistani Publishers Drop by a Whopping 50%
The digital advertising landscape in Pakistan is experiencing a challenging phase as ad fill rates have hit h…
Industry news
Third Party Cookies – Why is Google delaying the phase-out?
According to Global Stats, Google and its chrome users are holding 65% of the global market share which makes…
Industry news
CPM for a specific country – How to fetch the report in GAM?
The most basic thing an adops has to do everyday is to run several different type of reports. It’s necessary …
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GAM Delivery – How to create an order, line item and creatives?
When you open Google Ad Manager, it gives you different options on the left side tab. When you click on GAM d…
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Ad placement strategies.
Ad placement on any website is the key step towards efficient monetization. The process is not very painstaki…
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Ad placement guide for a new publisher.
Most of the websites out there are created with the intent of revenue generation. A site can generate a hands…
Company news
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How to setup your Inventory in Google Ad Manager?
Inventory is one of the most important parts of Google Ad Manager. Here we set up different ad units, which a…