Route demand here, and skip the layer everyone’s trying to cut anyway.
Advergic Exchange is a Prebid-compatible, oRTB-bidder which means SSPs, DSPs, & publishers connect directly to us, without any middlemen slowing things down. Backed by the only Google MCM partnership in Pakistan, we give you access to demand most exchanges in this region simply can't offer.
Bidder protocol
oRTB · Prebid-compatibl
Connected demand
Xandr + GAM
Credential
Only MCM partner — PK
You're not integrating with a middleman. You're integrating with the source.
oRTB Bidder
A Prebid-compatible OpenRTB bidder that integrates with all major SSPs. The best part, it works with your existing setup without needing any rebuild. You add us to what you already have.
Advergic Exchange
Our own exchange infrastructure, connecting supply & demand directly instead of routing through a third party's black box. Full transparency on what's happening behind the auction.
Xandr + GAM Connectivity
We’re already connected to a Microsoft Xandr seat, with GAM enabled on top of it. Connect through us, and you inherit that extended reach too.
Where Advergic Exchange sits in the chain.
SSPs & Publishers
Supply-side partners feed inventory into the chain via Prebid or direct oRTB.
Advergic Exchange
Bidder + exchange matches supply to demand in real time.
Xandr + GAM
Our Xandr seat, with GAM enabled, pulls even more demand.
Advergic Ads & DSPs
Demand-side partners, including Advergic's own advertiser platform, bid on that inventory
From first call to live traffic.
Technical call
We get on a call to scope your integration, based on what you're already running.
Integration
You connect through your existing Prebid setup, or integrate our oRTB endpoint directly.
Test before you trust
Before anything goes live, we validate bid response times, fill rates, and reporting together.
Go live & scale
Once everything checks out, your traffic ramps up, and our team keeps monitoring performance as it scales.
The Exchange With a Direct Google Relationship
Typical regional network
Technical
questions, answered..
Reach you don't already have. Connect once, and along withAdvergic's own demand, you're getting Xandr and GAM too, through the same integration. That's three demand sources for one connection.
It takes from 7 days to a month, depending on your integration path. The integration involves a fair amount of technical back-and-forth between both tech teams along the way, which is part of why the timeline varies.
Yes to all three. SSPs and publishers can connect through Prebid or a direct oRTB connection, and DSPs can connect on the demand side to bid into the exchange. Either way, you're not limited to just our own network.
Advergic Exchange is the infrastructure itself, the oRTB bidder and exchange that matches supply and demand. Other SSPs, DSPs, and publishers can connect to it directly.
Advergic Ads is our own demand-side platform, the one advertisers use to actually buy inventory. It routes the inventory through Advergic Exchange to place the bids, just like every other demand partner connected to us.
Traffiqly is built into the exchange itself. Every impression is checked before it's routed as deliverable, so bad traffic never reaches you in the first place.
Still have questions?
Can’t find the answer you’re looking for? Please get in touch with our team.
Let's scope your integration together.
Talk to our exchange team about connecting as an SSP, DSP, or publisher
